Niseko has is firmly established as an internationally acclaimed resort destination and the name now synonymous with incredible snow, mouthwatering food and an ever increasing range of fantastic accommodation.

If you have been to Niseko and stayed in Hirafu chances are pretty good you've been to the Burton Store. It is located on the ground floor of the Odin Place building located at the Hirafu Intersection. The store has been open for the last 5 years and it's patronage growing in leaps and bounds from season to season. For those who don't know The Burton Store is a snowboard shop selling Burton hard and soft goods with everything you need to outfit yourself for your time in Niseko.

One of the most popular day trips from Niseko is Otaru, a seaside city famous for fresh seafood, its architecture, a charming canal and sea views. Otaru lies just a one hour drive east of Niseko and draws visitors winter through summer. From Niseko there are a couple of different routes, one which takes the newly formed Yoichi IC expressway or the other over Keinashi Toge passing very popular Kiroro Ski Resort.

Tucked just below Niseko Vilage on the Higashiyama side of the tracks is a couple of hidden local gems, Milk Kobo and Prativo Restaurant.

If you've been to Niseko before you've undoubtedly uncovered the delights of the convenience stores. There are now 3 to choose from here in Hirafu, a 7/11 on the eastern side opposite My Ecolodge and moving in from there Lawson begins it's reign with a new store freshly opened in the newly developed Mid Town. Now both these are a little out of the way unless you are either staying in Izumkyou, My Eco Lodge or Mid Town but moving further into the village we have..